Saturday, 22 January 2011

Advertising onTV

I wonder why Advertising Companies think that having their actors shouting in the adverts make the advert more appealing to the watchers.
The trend seems to be if you cannot be creative with your advert then get some loud mouthed person to shout at the top of his or hers voice some totally inane statement or catch phrase.

BOG OFF from the windows people and the rubbish of IGGIE POP and that dreadful puppet from SWIFT COVER immediately spring to mind.

Do they not realise that if you have to watch these adverts more than once or twice you will certainly turn the sound down when it comes on again. The message has been lost.

Some people will swear that during adverts the volume is increased by the TV company. This is not so.It is a system that the Advertisers use called 'Compression'

I believe that we should complain to the appropriate companies when their adverts are so annoying.

I certainly will and I hope you will join in too.

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